The Sweet Success of the Blue Bottle

Bartenura Moscato (Photo credit: Royal Wine Corporation via Jules Polonetsky)

Many sommeliers dismiss Moscato as too sweet and too simple, yet one Moscato has done what very few wines ever manage. My August column tells how Royal Wine's Bartenura, the bright blue bottle, went from kosher staple to pop culture phenomenon.

I look at how Royal pushed Bartenura into markets where kosher was not the selling point, why a price under $15 and an easy sweetness won over people who did not think of themselves as wine drinkers, and what the blue bottle's success says about the kosher label in the mainstream.

Read the full column in Washington Jewish Week: The Sweet Success of the Blue Bottle

Kosher Wine's Power Brokers: The Distributors Defining the Market

(Courtesy of Adobe Stock)

Importers and distributors decide which bottles reach American tables, yet most wine drinkers never think about them. My August column maps the companies that shape the kosher wine market.

Royal Wine is the dominant player, and after Royal the market is smaller and more fragmented. I cover importers like Allied Importers USA, home to Dalton, Gvaot and the boutique favorite Louis Pasco, and the specialists bringing in new finds such as kosher wines from Portugal.

Read the full column in Washington Jewish Week: Kosher Wine's Power Brokers: The Distributors Defining the Market

Kosherwine.com exec Greg Aubrey heads to Liquid Kosher

Some big news in the wine marketing business -- KosherWine.com's Greg Aubrey, a familiar face at wine events and a regular wine writer and marketer, is taking a lead role at Liquid Kosher.

At Liquid Kosher, Greg will be focused on driving strategic growth across content, brand partnerships, and digital marketing; expanding the direct to customer, private client, and restaurant channels; and creating experiences that bring great wine and great people together. 

Greg was at Kosherwine.com for 5 years.  He will be Vice President, Sales and Marketing, at the boutique importer and wine club/specialty wine retailer Liquid Kosher, marking an expansion by CEO Andrew Breskin in the company's growth.

Prominent wine writer Jamie Goode on Agur

Nice review on his Instagram 

https://www.instagram.com/reel/DNC-3o1sG7H/?igsh=MWQ4eHp5bGE3dHBmbQ==

Cantina Giuliano profile

Yael Geller provides an overview and the latest.

https://jewishstandard.timesofisrael.com/the-other-side-of-the-cork-cantina-giuliano-kosher-in-tuscany/